Archive for Tag: day spa consulting
Einstein Wasn’t a Spa Consultant, But…

April 9, 2020 | no comments | ISM News | by: James McCauley

Einstein Wasn’t a Spa Consultant, But…

You might not hear Albert Einstein’s name come up very often in a discussion about spa management, but here at ISM Spa, a boutique spa management company based in Asheville, NC, we like to look at things a little differently. And we think Einstein still has something to teach us.

Einstein, a brilliant theoretical physicist who gave us the theory of general relativity and who won the Nobel Prize for Physics in 1921, could easily be considered one of the greatest minds of the 20th century – if not the millennium. This was a man who did not shy away from tough questions or hard work. 

Einstein’s Three Rules of Work

Einstein is, rather famously, said to have had three rules of work: “Out of clutter, find simplicity. From discord, find harmony. In the middle of difficulty lies opportunity.” 

Our spa consultants think these “rules” can be very relevant to the situation we all find ourselves in these days. 

  • Rule #1: “Out of clutter, find simplicity.”

Have you noticed how very many people are attacking the clutter in their lives while staying safe at home? Yes, many people have time on their hands and are looking for productive ways to fill it, but we think there’s more to it than that. Clearing away the clutter is a wonderful way to gain a sense of control over your surroundings. And once things are clutter-free, it’s much easier to see the way forward. 

  • Rule #2: “From discord, find harmony.” 

From our perspective as day spa consulting professionals, we see this as a reflection of the value of diverse perspectives. Einstein didn’t say, “Ignore those whose ideas differ from yours.” It’s almost as if the discord is an essential element of harmony. 

  • Rule #3: “In the middle of difficulty lies opportunity.”

It might be a bit of an understatement to say that we are all in the middle of difficulty these days. But we believe that Einstein’s rule holds true and that out of the incredible difficulties we face, incredible opportunities for the spa industry will emerge.

All of us at ISM Spa Management Company hope that you and yours are staying safe. We look forward to working with you when the time is right to start exploring those opportunities for the spa management industry.

Join our spa consultants in celebrating International Women’s Day on March 8

February 16, 2019 | no comments | ISM News | by: Christina Stratton

Join our spa consultants in celebrating International Women’s Day on March 8

ISM Spa is a women-owned boutique spa management company. That’s just one of the reasons why our innovative spa consultants are looking forward to celebrating International Women’s Day on Friday, March 8. International Women’s Day means different things to different people, but the global focus on equality and celebration is clear. At our spa management firm, we see it as an opportunity to celebrate the many contributions women make to the social, economic, cultural and political life around the world.

According to the Women’s Business Enterprise National Council (WBENC), the number of businesses owned by women has grown considerably in recent years.

  • As of 2018, there are 12.3 million women-owned businesses in the U.S. Compare that to 1972, when there were only 402,000 women-owned businesses, representing 4.6 percent of all firms.
  • Women own 4 out of every 10 businesses in the U.S.

 

That is definitely worth celebrating!

Throughout history women have made valuable contributions to the wellbeing of their families, their communities and the world. The history books tell us of amazing women who accomplished great things, but there are countless more whose efforts to bring about a better future for their communities, their children and for themselves never made headlines.

International Women’s Day was established in 1911 by the Suffragettes who were striving for the right to vote. To this day, it continues to be a powerful platform that drives action for gender parity, while celebrating the achievements of women.

Some of the greatest International Women’s Day videos from around the world

There are 10 values that guide International Women’s Day:

  • Justice
  • Dignity
  • Hope
  • Equality
  • Collaboration
  • Tenacity
  • Appreciation
  • Respect
  • Empathy
  • Forgiveness

 

International Women’s Day 2019

Women have come a long way, yet there’s still more to be achieved. The International Women’s Day 2019 campaign theme of #BalanceforBetter is a call-to-action for driving gender balance across the world.

​IWD photos: In every part of the world, groups are calling for a #BalanceforBetter

International Women’s Day is all about unity, celebration, reflection, advocacy and action.

You can be sure that here at ISM Spa Management, we will take a few minutes away from our day spa consulting duties to put our hands out and STRIKE THE #BalanceforBetter POSE on March 8 and throughout the year as we continue to do what we can to make a positive difference for women.